Case Study: Revitalizing a Delicious Website!

Overview: Donna Britt Cooks needed a complete website revitalization to enhance usability, aesthetics, and functionality. Her existing website was built on Squarespace 7.0, which limited flexibility and modern design options. To improve performance and user experience, we migrated the site to Squarespace 7.1, implementing best website practices across the board. The goal was to create a more engaging, intuitive, and visually appealing website that better reflected Donna Britt’s brand and expertise in the food writing, creation and tasting industry!

Challenge: The previous website had several limitations, including:

• An outdated Squarespace 7.0 structure that restricted design and performance improvements.

• Lack of a global footer and CTAs that properly guided users toward hiring her.

• Updating the website design to standard website practices and implementation of basic SEO.

Solution:

• Quick Re-Design: Donna’s site was ready to go a short couple days after our initial consultation!

• Updated to Best Practices: With a refresh of design, SEO and navigation, Donna’s website is ready to go!

  Donna’s new website now fully embodies her culinary expertise while providing a smooth user experience. The updated design and functionality make it easier for visitors to explore her content, recipes, and services.

This website is now completely self-managed by Donna, check it out today! www.donnabrittcooks.com

Old Homepage: